Privacy Policy

Favorite operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Favorite is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your name, address, billing address, shipping address, phone number, and email address.
  • Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
  • Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
  • Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
  • Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
  • Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
  • From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
  • From our partners or other third parties.

How We Use Your Personal Information

  • Provide, Tailor, and Improve the Services.
  • Marketing and Advertising.
  • Security and Fraud Prevention.
  • Communicating with You.
  • Legal Reasons.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy.

  • With Shopify, vendors and other third parties who perform services on our behalf.
  • With business and marketing partners to provide marketing services and advertise to you.
  • When you direct, request us or otherwise consent to disclosure.
  • With our affiliates or within our corporate group.
  • In connection with a business transaction or legal obligation.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services. Information you submit will be transmitted to Shopify and third parties located in other countries. Shopify is responsible for its processing of your personal information. For more details, visit the Shopify Consumer Privacy Policy.

Third Party Websites and Links

The Services may provide links to third-party platforms. We are not responsible for the privacy or security of such sites.

Children's Data

The Services are not intended for use by children. We do not knowingly collect personal information from children under the age of majority. If you believe a child has provided data, contact us to request deletion.

Security and Retention of Your Information

No security measures are perfect or impenetrable. We retain personal information only as long as necessary to provide services, comply with legal obligations, resolve disputes, and enforce our policies.

Your Rights and Choices

Depending on where you live, you may have the right to:

  • Access / Know your personal information
  • Delete your personal information
  • Correct inaccurate information
  • Data portability
  • Opt out of sale or sharing for targeted advertising
  • Withdraw consent
  • Object to processing

Complaints

If you have complaints about how we process your personal information, please contact us. You may also contact your local data protection authority.

International Transfers

We may transfer, store, and process your personal information outside your country. Transfers from the EEA or UK rely on recognized legal mechanisms.

Changes to This Privacy Policy

We may update this policy periodically. The revised version will be posted with an updated "Last updated" date.